About us

Vaella Consulting stands at the forefront of innovation in funeral stationery, serving funeral homes and their dedicated staff across Canada. Our mission is to support professionals who work tirelessly to provide compassionate, meaningful services to grieving families.

Our Mission

We empower funeral service professionals to exceed family expectations by providing products that capture memories and create lasting impressions. Each piece of stationery we create reflects our dedication to quality, personalization, and care. By streamlining our processes, we make it easier to fulfill the unique needs of each family, allowing them to focus more on supporting loved ones in their time of need.

What Sets Us Apart

At Vaella, we understand that time is of the essence. We prioritize efficiency, reliability, and quality in everything we do, recognizing the importance of timeliness and the need for a seamless ordering process. We offer:

Industry-leading turnaround times to help directors meet time-sensitive arrangements
Complete and timely order fulfillment to alleviate logistical stress
Free access to iPrint, our user-friendly web-based design software, for quick and intuitive customization
In-house graphic design support available seven days a week to ensure directors can rely on our team when they need us
Bindery expertise for fully customized books and keepsakes
Unparalleled customer service with strong after-sales support and coast-to-coast representation

Our Story

Vaella Consulting was founded by Jean Vaillancourt, who recognized a shift in how families commemorate loved ones. As smartphones made photos more accessible, families began bringing hundreds of cherished images to funeral homes, seeking ways to include these moments in keepsakes. Jean saw an opportunity to help funeral directors meet this demand, empowering them with the tools to produce meaningful, customized products in-house.

In June 2023, we proudly acquired Gravure-Craft, a respected name in funeral stationery since 1917, further strengthening our ability to serve families across Canada. This acquisition has expanded our offerings, blending Vaella’s innovative approach with Gravure-Craft’s longstanding reputation for quality.

This is our commitment to serving funeral directors.

At Vaella Consulting, we understand the unique pressures funeral directors face, and our services are designed to support them every step of the way:

Empathy for the emotional burden: We know that supporting grieving families can be emotionally challenging. Our team is committed to serving with compassion and sensitivity, providing reliable support that directors can count on
Efficiency and time management: Our streamlined ordering, proofing, and delivery processes help alleviate directors’ time constraints, giving them peace of mind to focus on other pressing tasks
Customizable solutions: Directors can personalize stationery to meet each family’s needs, reflecting their loved one’s unique story. We continually expand our range of styles and themes to support this goal
Reliability and high-quality design: Our dedication to quality means that directors can trust us for dependable, high-quality products. With each order, we aim to exceed expectations
Seamless communication: Through our task management panel and “Dashboard” website feature, we provide clear, responsive communication to ensure smooth collaboration on every project

As a proudly Canadian-owned company, we blend a national presence with a client-centered approach, making a positive impact both locally and nationally. Recognized as "Business of the Year" by our township, we don’t just deliver products—we deliver quality, reliability, and meaning. We are honoured to assist funeral directors in providing families with meaningful keepsakes that capture memories and create lasting impressions.